Ideation

… The resource person practically explained the various elements which are included in preparing business plan. She actively informed the components business plan that comprises executive summary, business research and structure, market research and strategies, management of personnel and financial planning and documents etc. The speaker also highlighted on how to make competitive management, analysis and organization description, products and service description, operational plan and types of business plans to the students. She pinpointed that the role played by government pertaining to successful marketability of our business proposals and given with various schemes that are available for the entrepreneurs. She informed that the importance of SWOT analysis, formulation of vision and mission statement and guidelines in formulation of financial planning to the students. She also given guidelines about minimum viable product, overview of start up, timelines, strategy formulation, investor funding and its elements during the session. The entire session definitely served the purpose in a thought-provoking manner by understanding the importance of ideation through inquisitive involvement by all students at large. Ms. S. Kiruthiga, Assistant professor made all the requisite arrangements for the programme.